Five Tips for Gift Packaging Design
1. Pay attention to the appearance as well as the content. The focus of gift packaging design is to carry out derivative design around the product, so it is necessary to highlight the characteristics of the product from the packaging so that consumers can know what is in the box and what are the characteristics at a glance, the message to be conveyed to the consumer product.
2. The full display of commodities can reduce consumers' suspicions about commodities. For example, a packaging box with a transparent skylight can see the commodities in the box from the outside, so that consumers can clearly see the commodities inside.
3. The combination of pictures and texts is also an essential point. The gift box with only the pattern and no text description is not a perfect package. For example, food packaging will indicate the production ingredients, origin, production date, shelf life, consumption method, etc. of the food. Different products will have their own product descriptions to allow consumers to understand the products more clearly and deeply.
4. The color in gift packaging design is also a very important aspect, because the first thing consumers see in various colors, and it is a very clever design method to represent a certain commodity through color.
5, in addition to the above four points, pay attention to the use of gift packaging. A package not only looks good but also has the function of protecting the product. The flashy packaging box cannot win the love and support of consumers. Only by combining design and practicality can it truly meet the diversified psychological needs of consumers.